App-development Competition for students and small & medium
sized enterprises.**What is the Ericsson App Awards?**The market for smartphone applications, or apps, has exploded over the past few years. This started, more or less, with the introduction of the iPhone and has been complemented by the advent of the open-source Android mobile operating system. At Ericsson, we are always keen to understand how our communication equipment and services are used by the end users. Therefore we started Ericsson Application Awards – a competition where talented developers, top students and entrepreneurs have a chance to show what they can do and what ideas they have.

Ericsson Application Awards 2014

This is the fifth consecutive year that Ericsson has run the contest. Students and small- and medium-sized enterprises from anywhere in the world are invited to submit Android and OS apps.

This competition will give the opportunity to gain a foothold in the app industry while also earning recognition and making contacts within the telecom industry.

The theme for this year is “Working Life.” It is about creating ways to connect people, things and places to empower individuals, society and enterprises. How can mobility, the cloud, applications and services improve our working life? Can apps help people innovate, collaborate and balance life outside work? We are open to suggestions.

The awards for each category (Students and Companies) are as follows:

First prize: EUR 25 000

Second prize: EUR 10 000

Third to tenth prize: diplomas, honorary mentions

Technology for Good award

Moving forward

To join the competition, register a team of between 2-4 people on the Ericsson Application Awards site or visitwww.ericssonapplicationawards.com. Be sure to meet all the requirements stipulated on the page.

Attached to this email and below you will find a collection of promotional material which could be used to notify your colleagues or fellow developers of the competition, the attachments consist of 5 banners which could be placed on your site or intranet page with a hyperlink to the Ericsson Application Awards site provided above. The links below are for a poster and a flyer that may be printed and distributed.

Poster 1

Flyer 1

For more information on the global competition: Click here.Please feel free to contact the following persons if you have any questions or comments:Reuben Naude, Marketing Analyst (reuben.naude@ericsson.com)
Wonder Ndlovu, Strategy Analyst (wonder.ndlovu@ericsson.com)